My Story

I grew up the product of a four generation manufacturing family on the outskirts of the Motor City.   Following in the footsteps of my father, I developed a passion for making things myself.   In 1998, I graduated from an engineering program at Ferris State University and have been a product engineer ever since.  Not only was my life shaped in the factories and design studios of Detroit and Grand Rapids, but also in the outdoors of Michigan.  At a very young age, I was taught an appreciation for wild things and wild places.  Spending time outdoors is the core of who I am.  Like most free spirits, I quickly grew tired of the Corporate world and all the stress and monotony that came with it. I needed a change!  Itek products, LLC was founded as an outlet for my own ideas and a way to give back to my local economy.

Whether it is hunting in the wilds of northern Michigan, fishing in the Florida Keys, sailing in the Caribbean,  or skiing in the vast mountains of Colorado, I will continue to test and develop each ITEK product in the toughest conditions.

Todd Ireland-ITEK founder